Browsing SquareRooms' website projects a sense of familiarity for Users who have experienced SquareRooms in print. The new website was intentionally designed to resemble its analog counterpart so Users would feel at ease from the get go.
A discerningly crafted Catalogue enables Users to take action and locate the Retailer of furnishings that have caught the eye.
Incentivised Quizzes promote a heightened sense of engagement while encouraging Users to frequently check back on the website.
What’s on your coffee table?
Coffee table books, what else?
My coffee table speaks for itself
Artefacts I’ve collected from my travels
An old and unused typewriter
A dismissable curtain greets Users on Landing. This enables SquareRooms to broadcast one key message at any time.
By embracing singularity, the key message is given the full attention it deserves.
Toa Payoh, Singapore
Kuala Lumpur, Malaysia
Yogyakarta, Indonesia
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